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Free · a few minutes · yours to keep

Seven questions.
One business battle plan.

Sixteen years in the British Army taught Nick how to plan under pressure: the Combat Estimate, seven questions, asked in order. This is the business version. Answer it honestly and you get a clear twelve-month plan for building the business and buying back your time.

Build your free battle plan

01 · The method

The Combat Estimate is how the British Army turns a mess into a mission: seven questions, in order, no step skipped. Nick planned with it for 16 years as an officer.

02 · The adaptation

He has spent a decade running his own companies and adapted the same seven questions for owner-led businesses. They force the clarity most planning sessions dance around.

03 · The output

A practical twelve-month battle plan: the constraint, the mission, the first 90 days, what to stop doing and what to hand off. On screen in minutes, printable, and a starting point rather than legal, financial or investment advice.

The 7 Questions

Question 1 of 7

Seven questions, the way the army plans, pointed at your business. No waffle, a one-page plan at the end, and we only need your email once it is built.
Question one — what is the situation, and how does it affect you?
What is the business called?

No spam. Your answers go to Nick and nowhere else, and the plan is a starting point, not legal, financial or investment advice.

Build your free business plan